Frequently Asked Questions

Q1. What is digital marketing?

Digital marketing is a broad term that encompasses all marketing efforts that use an electronic device or the internet.

Q2. Why is digital marketing important?

It's a cost-effective way to engage with your audience, build brand awareness, and drive sales.

Q3. How does your digital marketing strategy work?

Our strategy combines SEO, PPC, social media, and content marketing to deliver measurable results.

Q4. What is SEO and why is it important?

SEO stands for Search Engine Optimisation. It's vital for improving your site's visibility on search engines, which drives organic traffic.

Q5. How long does it take to see results from SEO?

Typically, it takes 3-6 months to start seeing noticeable results. But 12 months before you see significant results.

Q6. What is PPC?

PPC stands for Pay-Per-Click, a model where you pay each time someone clicks on your ad.

Q7. What's the ROI on PPC?

ROI varies but can be tracked accurately. You'll know exactly what you're getting for each dollar spent.

Q8. Which social media platforms should my business use?

It depends on your audience. B2B often focuses on LinkedIn, while B2C might focus on Facebook, Instagram, or Twitter/X.

Q9. How often should we post on social media?

A good starting point is 3-5 times per week, but daily is optimal.

Q10. What type of content should we produce?

Blogs, videos, infographics, and case studies are all effective forms of content.

Q11. How does content marketing benefit my business?

It builds brand authority, improves SEO, and helps nurture customer relationships.