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seo crawling

How to improve crawling efficiency in SEO

In the fast-moving world of SEO, it’s super important to make sure search engines can easily crawl your website to boost its visibility and performance. Making the crawling process smoother can help with getting your site indexed better, which in turn bumps up your search engine rankings. But how do…
voice research optimisation

How the voice research optimisation works in marketing

Imagine asking your smart device for the nearest coffee shop and getting a list of options in seconds. This smooth interaction happens thanks to solid voice research optimisation. With over half the users relying on voice search to find local places, sprucing up your site for voice queries is more…
google API docs

Decoding local SEO from leaked Google API documents

Ever wondered what secrets lie behind Google’s local search algorithms? Recent leaks of Google API documents have given SEO experts a rare glimpse into the intricacies of local SEO. These documents unveil data structures and functions that could significantly impact how you optimize your local search strategies. Overview of the…
interlinking seo

How interlinking works to boost your website ranking

Want to give your website a spotlight in search engine rankings? Interlinking could be your secret weapon. By cleverly linking pages on your site, you can make your website more visible and easier to find on search engines. Whether you’ve been in digital marketing forever or just starting with SEO,…
what is backlink in seo

Backlinks and their importance for SEO

In today’s lightning-fast world of digital marketing, making sure your website is easily found is crucial. One major factor that improves your SEO is backlinks. Think of them as glowing endorsements from one site to another, signalling to search engines like Google that your content is top-notch and valuable. Not…