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The Role of AI in Modern Marketing: Tools and Techniques

Ever been spooked out by ads that seem to know you better than your own mom? You’re just casually browsing, and BAM! There’s an ad for that weirdly specific item you were thinking about. Welcome to our magical world where the sorcery is called Artificial Intelligence (AI). AI is like…

How to build a strong personal brand online

Within today’s dynamic digital environment, personal branding has evolved from a mere catchphrase to an unequivocal imperative. As the global ecosystem increasingly favours remote employment and online presence, a robust personal brand can serve as your distinct advantage in distinguishing yourself among the masses. However, what does personal branding precisely…

Tips to increase page followers on Instagram

Instagram is a place where having a large following can lead to direct income opportunities. Brands often seek to partner with users having large number of following because they can influence and reach many potential customers. It is beneficial for anyone trying to set up their business online, become more…
TikTok

Your business needs to be present on TikTok

The digital age has offered businesses a unique opportunity to reach potential customers in new and engaging ways. One such opportunity lies within the fast-paced world of TikTok – a social media app known for its shareable short-form videos and broad user base. This article aims to comprehensively explore this…

The future of social media advertising

In the ever-evolving digital landscape, social media advertising is not just a trend, but a powerful strategy that is shaping the future of marketing. With technology becoming more advanced and audience preferences constantly changing, it is crucial for businesses to stay ahead of the curve. To thrive in this dynamic…